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Venture Pricing Builder.

Set prices that cover your real costs and hold, because nonprofits chronically underprice and an underpriced venture loses money with every sale.

The second step of design and launch, after the model.

Part A. Price to the true cost

Part B. Intentional subsidy, if any

Part C. The pricing floor

Naming this guards against the discomfort that makes nonprofits underprice by reflex.

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