Elementum

Pilot Design.

Design the smallest real version you can sell to real customers, and set what counts as pass and fail before you start, so the test teaches the truth cheaply.

The third step of testing, after the numbers and the market read.

Part A. The smallest real test

What is the smallest version you can actually sell to real customers?

The one or two assumptions that would sink the venture if wrong, the ones this pilot must test

Part B. Pass and fail, set in advance

What result would count as a pass (worth building)

What would count as a fail (do not build)

Setting these now protects you from talking yourself into a yes later.

Part C. The cost of the test

Small budget for the pilot: $

Time it will run

Who runs it

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